Cookie Policy

Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They allow the website to recognize your device and remember certain information about your settings or previous actions.

We have implemented Google Consent Mode v2, an advanced consent management system that ensures full compliance with European data protection regulations. This system: • Denies all non-essential cookies by default until the user gives explicit consent. • Manages consent for different cookie categories: analytics, advertising, personalization, and ad user data storage. • Automatically applies your choices on return visits. • Ensures that Google tags (Google Ads, GA4) respect your consent choice. • Uses consent signals for advanced data modeling while respecting privacy.

We use the following categories of cookies on our website: **Necessary Cookies** These cookies are essential for the basic functioning of the website. They include cookies that remember your consent settings and enable secure browsing. They cannot be disabled. • cookie_consent — stores your consent choices (duration: 365 days) • functionality_storage — enables basic website functionality **Analytics Cookies** (require consent) These cookies help us understand how visitors use the website by collecting anonymized data. We use Google Analytics 4 (GA4) for traffic analysis. • _ga — distinguishes unique users (duration: 2 years) • _ga_* — used to maintain session state (duration: 2 years) **Advertising Cookies** (require consent) These cookies are used to track visitors across websites and display relevant ads. We use Google Ads to measure campaign effectiveness. • _gcl_au — used for conversion experiments (duration: 90 days) • IDE — used for displaying targeted ads (duration: 1 year) **Personalization Cookies** (require consent) These cookies allow content and recommendations to be tailored based on your preferences and behavior on the site.

You have full control over the cookies used on our website: • On your first visit, a cookie banner will be displayed with options: Accept All, Reject All, and Manage Preferences. • You can change your preferences at any time by clearing your browser storage. • You can configure your browser to block or delete cookies (see your browser's documentation). Note: Blocking certain cookies may affect website functionality.

Some cookies on our site are set by third parties: • Google LLC (Google Analytics, Google Ads) — data may be transferred to the USA based on EU Standard Contractual Clauses. More information: policies.google.com/privacy We have no control over third-party cookies and recommend reviewing their privacy policies.

We reserve the right to modify this Cookie Policy at any time. All changes will be published on this page with an updated date. We recommend regularly reviewing this page.

For all inquiries related to cookies and privacy, you can contact us: Virelontrixale d.o.o. Ilica 256, 10000 Zagreb, Croatia Email: privacy@virelontrixale.com